The most efficient types of links to the spider are one-way links, or links that only go from one site to another. This particular quirk is to keep people from simply trading a bunch of unrelated links between two sites to drive up the popularity inorganically.One-way links are now one of the most important criteria a search engine considers when it is time to rank sites, and as such, one-way link building companies are now touting one-way link building software to webmasters, some products better than others.
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