Video is the big thing on the internet at the moment. 50% percent of all internet traffic is video traffic and 12% of all traffic goes to YouTube. This makes video one of the most powerful mediums you can use to increase your sales.
The best feature of video is that anyone can do it, you can upload your video to YouTube and people will be able to view it almost instantly.
What can you create a video about?
You can create videos about anything, if you are selling affiliate products you can create a series of videos that educate somebody what affiliate marketing is and how they can make money from it.
You could produce videos for reviews of affiliate products you are selling. You can give people a sneak peek behind the scenes into the members area for your product. You can create a video of you speaking an article you have written.
How do you actually produce a video?
There are various ways to make a video one of the quickest and easiest ways to produce a video is to use screen capture software. These are software packages that let you record what you are doing on screen. You could create a walk through on how how you purchased and used a certain product or how you used google to find...
A video does not have to include you. You can use the screen capture software and a microphone and record your voice. There are various free screen capture software packages but I recommend Camstudio if you use Windows and iShowU if you are a Mac user.
If you want to take it to the next step and include yourself in the video, you can either use a webcam or for the best results video camera. With a bit of basic video editing you can combine videos featuring you with your screen capture videos to create professional results. You will then need some video editing software, I would recommend you look at Adobe Premier Elements for Windows or Final Cut Express for Mac. Both are cut down versions of full products at reduced prices and give you lots of professional tools.
How do people find your videos?
Once you have completed you video you can upload it to YouTube. YouTube accepts a wide range of file formats so it doesn't matter what software you have been working with. You simply upload your video, YouTube does the hard work and once it has completed you can give the video a title and tags.
Tags are describing words for you video, you need to select good tags so that you get your video found. Google have a free keyword tool that can help you find the most popular and targeted keywords.
Once you have uploaded, titled and tagged your video it is available on YouTube for people to find. If people search YouTube for your one of your tags your video will appear in the search results. The other benefit of YouTube is the Google loves video, if you search in Google you will tend to see search results that point to a video on YouTube. Essentially you are getting 2 of the most powerful resources on the web at finger you tips.
I wish you the best success.
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